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<p>You didn’t become a creator to spend your days managing CRM fields, segmenting spreadsheets, or watching your bill creep up every month.</p>
<p>But that’s the reality for many creators who start with ActiveCampaign.</p>
<p>What begins as a way to “do email right” quickly becomes a maze of pricing tiers, enterprise features, and tools built for sales teams, not creators trying to grow a business on their own terms.</p>
<p>If you’re feeling boxed in, you’re not alone.</p>
<p>Kit is the best ActiveCampaign alternative. We’ve stripped out the complexity, kept the features that matter, and added the tools you actually need to grow and earn — all at one, consistent price.</p>
<h3>TL;DR: Kit vs. ActiveCampaign</h3>
<ul>
<li>ActiveCampaign is built for enterprise; Kit is built for creators</li>
<li>ActiveCampaign is modular and expensive; Kit has simple, flat pricing with unlimited sends</li>
<li>ActiveCampaign doesn’t help you grow or earn; Kit includes built-in list growth and revenue tools</li>
<li>Switching is easy; Kit offers full-service, free migrations with no list-size minimum</li>
</ul>
<p><strong>Move to Kit, we’ll <a href="https://kit.com/migrations" target="_blank" rel="noopener">migrate you for free</a>.</strong></p>
<p>Here’s why more and more creators are switching from ActiveCampaign to Kit.</p>
<h2 id="chapter-1">1. Predictable pricing with no hidden fees or forced upgrades</h2>
<p>One of the biggest frustrations with ActiveCampaign is how quickly costs scale.</p>
<p>In 2024 alone, pricing increased by 20–30% for both new and existing users. And because features are sold in modules, getting access to advanced automation, custom fields, or support often means paying more, even if you don’t use everything in the bundle.</p>
<p>Kit takes a different approach: one flat price, all features included.</p>
<p>For example, our <a href="https://kit.com/pricing" target="_blank" rel="noopener">Creator Plan</a> comes with unlimited email sends, visual automations, and landing pages, along with monetization features such as <a href="https://kit.com/features/commerce/paid-newsletter" target="_blank" rel="noopener">paid newsletters</a> and <a href="https://kit.com/features/paid-recommendations" target="_blank" rel="noopener">paid recommendations</a>.</p>
<p>This means you can focus on creating without worrying about usage limits or sudden price hikes.</p>
<h2 id="chapter-2">2. Built-in audience growth without paid ads or SEO</h2>
<p>ActiveCampaign gives you the infrastructure to gain subscribers but leaves the growth of that list entirely up to you. This means you have to rely on paid ads, content marketing, or SEO — all of which require significant time, money, or both.</p>
<p>Kit helps you grow organically by plugging into a creator-driven community.</p>
<ul>
<li>The <a href="https://creatornetwork.kit.com/?_gl=1*1en5bm3*_gcl_aw*R0NMLjE3MzY5MDYzOTEuQ2owS0NRaUFzNWk4QmhEbUFSSXNBR0U0eEh5WkFfS25yLVZacXQyQS1BdGE3enZ0bHVDQlQ5RTBGRnI3aUlla28ybWQxYWFtUEdUWVdwQWFBcUVhRUFMd193Y0I.*_gcl_au*NzM1MDkxNzUyLjE3MzgxMDM0ODc." target="_blank" rel="noopener">Creator Network</a> makes it easy to connect with similar creators and cross-promote your work</li>
<li><a href="https://kit.com/features/recommendations" target="_blank" rel="noopener">Recommendations</a> let you get featured on other newsletters</li>
</ul>
<p>These tools help you grow faster without needing a paid media budget, a year-long social media strategy, or an expensive SEO agency.</p>
<blockquote class="blockquote-sm"><p>The Creator Network helps me grow my audience while at the same time helping other creators do the same, all without having to pay for ads or using other gimmicky means.</p>
<p>&#8211; <a href="https://kit.com/resources/blog/maurizio-leo-cn-case-study" target="_blank" rel="noopener">Maurizio Leo</a>, author and baker</p></blockquote>
<h2 id="chapter-3">3. Monetization tools that turn your list into revenue</h2>
<p>ActiveCampaign is automation-first, not revenue-first. If you want to turn your list into income, you’ll need to cobble together third-party tools, custom integrations, or sponsorship outreach, which takes time and adds more tools and costs to your stack.</p>
<p>Kit is built to help creators earn.</p>
<p>With <a href="https://kit.com/features/paid-recommendations" target="_blank" rel="noopener">Paid Recommendations</a>, you get paid every time someone signs up through your opt-in flow and Kit Ads let you run sponsorships directly inside your emails. No pitching or manual coordination required.</p>
<p><img class="aligncenter size-full wp-image-61371 lazy" data-src="https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fm=png" alt="" width="1920" height="1080" srcset="https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=338&amp;w=600 600w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=576&amp;w=1024 1024w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=432&amp;w=768 768w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=864&amp;w=1536 1536w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=1152&amp;w=2048 2048w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fm=png 1920w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=332&amp;w=590 590w, https://media.kit.com/post/ActiveCampaign-Kit-Comparison.png?fit=scale&amp;fm=png&amp;h=219&amp;w=390 390w" sizes="(max-width: 1920px) 100vw, 1920px" /></p>
<h2 id="chapter-4">4. Powerful automations (without the overwhelm)</h2>
<p>ActiveCampaign’s automation tools are powerful but also overbuilt for most creators. Editing sequences, reordering emails, or fixing errors often requires pausing everything. If you’re not running a sales team, it’s more complex than you need.</p>
<p>Kit gives you flexible, visual automations that are easy to manage. You can edit emails in live sequences, change the order of steps without breaking the flow, and build entire customer journeys in a way that actually saves time and is built for how creators work.</p>
<h2 id="chapter-5">5. No email send limits</h2>
<p>With ActiveCampaign, your monthly send limit depends on your list size and once you hit it, you either stop sending or get hit with extra fees. That means you’re penalized for staying in touch with your audience.</p>
<p>Kit removes those limits entirely. Whether you&#8217;re sending a weekly newsletter, automated welcome series, or a launch campaign, you never have to worry about exceeding a quota or losing access.</p>
<p>You grow your list. You send as much as you want. That’s it.</p>
<h2 id="chapter-16">6. Migration and onboarding designed for creators, not teams</h2>
<p>ActiveCampaign was built for B2B teams managing complex CRMs, not solo creators running lean businesses. If you’re trying to switch, migrations are limited, and support often assumes you already know how to use advanced automation logic.</p>
<p>Kit is designed for creators. Our <a href="https://kit.com/migrations" target="_blank" rel="noopener">migration team</a> handles the entire transition for free, including your tags, automations, and email templates. There’s no list-size minimum, and you don’t have to start over from scratch.</p>
<p>Once you’re set up, our team helps you get the most out of the platform — whether you’re sending to 1,000 or 100,000 subscribers.</p>
<p>Oh, and did we mention we have industry-leading <a href="https://kit.com/features/deliverability" target="_blank" rel="noopener">deliverability</a>, too?</p>
<h2>What are you waiting for? Make the switch to Kit today</h2>
<p>If you’re looking for a platform that helps you grow your creator business without complexity or continual price hikes, Kit is the best alternative to ActiveCampaign.</p>
<p>Try the Creator Plan <a href="https://app.kit.com/users/signup?plan=1k" target="_blank" rel="noopener">free for 14 days</a> so you can start growing your creator business from day one.</p>
<p>Already managing an email list with over 5,000 subscribers? Let our <a href="https://kit.com/migrations" target="_blank" rel="noopener">free migrations team</a> handle the switch for you so you can focus on creating.</p>


Kit: The Only Alternative to ActiveCampaign for Creators

In this Article

Claire Beveridge

Connect your tools, automate your workflows, and power your next big move with the Kit App Store