ConvertKit is now Kit. Learn moreConvertKit is now Kit. Learn more
Kit vs. Substack
Looking for a new home for your newsletter? Kit is the go-to email marketing platform for creators that can host, grow, and monetize your newsletter—and help you grow your business.
Why professional newsletter creators love Kit
With a fast growing and established newsletter, it’s time to graduate from Substack. Kit is the platform that helps you take your newsletter to new heights with powerful features that are easy to use.
Keep more of your earnings
Kit has a transaction fee of 3.5% + $0.30 (including credit card fees), much lower than Substack—even if you’re on one of our paid plans. Better yet, selling a paid newsletter is not the only product offering you can have. From digital downloads to sponsorships, you can sell directly on Kit.
In-depth subscriber management
With a fast growing newsletter, you need to have better insights on where your subscribers are coming from, how engaged they are, and what else they might be interested in. Kit’s tagging and segmentation allows you to slice and dice your list for perfectly organized content sending.
Automate your relationship with subscribers
Introduce yourself to your new subscribers with automated welcome emails. Celebrate their subscription anniversary with you. Reactivate old subscribers or clean your list. Have it all working for you in the background while you work on your next newsletter edition.
Amazing writing and design experience
As a newsletter creator, you spend most of your time writing. Kit’s email editor gives you the most seamless writing experience without sacrificing design elements. Whether you send plain-text or designed newsletters—the choice is yours.
Not only was I impressed by the deliverability improvement, I checked with those people having issues and they were happy to report they were receiving my emails again. And my open rates have consistently been 50% and over.
Dylan Redekop
Growth Currency
Get a personalized walkthrough
Still not sure if Kit is right for you? Have specific questions you want answered? Our team will answer your questions and help you make the most out of Kit.
Or jump in and give Kit a try with our 14-day free trial.
No credit card required.
We’ll move you to Kit—for free
Ready to make the switch, but feel stuck? Our migration team can help import your subscribers, rebuild your landing pages, and bring your content over at no charge. Let us get you ready to tap into all the features you need to grow your newsletter.
Digital downloads
Coaching
Subscriptions
Event sales
Sponsorships
See why creators make the switch to Kit
My open rates are up 6-8% on average since I switched from Substack to Kit.
Moving to Kit helped me improve my open rates from 5% to 20% (and even up to 45% for a certain list segment).
Kit has everything I want and more at a significantly lower prices than I was paying.
We'll move your current setup to Kit—for free
Ready to make the switch, but feel stuck? Our migration team can help import your subscribers, rebuild your landing pages, and bring your content over at no charge. Let us get you ready to tap into all the features you need to grow your newsletter.
Every email is impactful
Creators who mean business are powered by Kit.
No credit card required