Email marketing for artists who mean business
Scale your art sales without scaling your workload. More revenue, more time in the studio.
You became an artist to create, not manage social media. Automate emails that showcase your work and drive sales while you focus on your craft. See strategies and examples from artists earning reliable revenue.
Build predictable income
Bonnie Christine started her business by making money from licensing her designs, but she has since made millions from launching her own courses using Kit.
Read case study“In my mind if I doubled my email list, I would double the number of enrollments in my course. And that has happened. Your email list builds in this incredible predictability to your business.”
Bonnie Christine, Pattern Designer
Turn your art into reliable income
A portfolio that sells while you create
Show people why they should subscribe to your artist newsletter. Your Creator Profile becomes a digital gallery—past editions, available work, courses, prints—all in one place collectors can bookmark and return to.
Grow your collector base with other artists
Cross-promote with artists whose audiences would love your work. Recommendations let you grow your list through trusted referrals from other creators—no paid ads required.
Direct access to the people who buy your work
Send the right work to the right people
Segment your list based on what they've bought or browsed. Automatically notify print buyers about new prints, original art buyers about gallery pieces, and commission clients about availability—so every email feels personal.
Make every email feel like you
You care about how your art is presented. Your artist newsletter should look just as intentional. Customize templates with your colors, fonts, and images so every email feels unmistakably yours—no design skills required.
Scale your art income beyond one-off sales
Sell what you know, not just what you make
You've spent years mastering your craft. That knowledge is valuable. Sell technique courses, offer studio memberships, or create downloadable reference packs. Kit Commerce handles payments and delivery automatically—you just create the content.
Let collectors support your work directly
Give your biggest fans another way to support your work. Add a tip jar to emails and your Creator Profile for direct contributions—you keep everything.
Reach new fans
Grow your list 2x faster through trusted referrals from other artists instead of algorithms. Recommend each other's newsletters and reach new fans together.
More To That
Illustrated stories on the human condition.
See other artists growing their email lists on Kit
Discover creatorsResources for artists
Learn how to market your artwork from artists who've built sustainable businesses and see how they scale without burning out.
Case Study
How fabric designer Bonnie Christine doubled her email list 5 years running with free content
Case Study
How artist Shelby Abrahamsen built an email list with 60,000+ subscribers using lead magnets and automations
Moving to Kit couldn't be easier
Moving to a new email marketing platform can be daunting. That's why Kit offers a free migration service for creators with over 5,000 subscribers on our paid plans. Our team handles everything from subscriber lists to automations, so you have a stress-free move.